Enrichment Waterfall
Multi-source enrichment strategy for maximum data coverage.What is a Waterfall?
A waterfall enrichment strategy tries multiple data sources in sequence until data is found. This maximizes coverage while minimizing cost.Current Waterfall
Email Finding
Phone Finding
Waterfall Configuration (Clay)
If using Clay for waterfall enrichment:Clay Waterfall Setup
Email Verification
After finding email, always verify:Verification Responses
Cost Optimization
Strategy 1: Tiered Enrichment
Only use premium sources for Tier 1 accounts:Strategy 2: Batch Processing
Run enrichment in batches to optimize API usage:Waterfall Results (Example)
From a sample of 1,000 contacts:
Cost per contact: $0.038